How can businesses gain a competitive advantage with Virtual Private Servers?
As more businesses take the digital route to beating competition, there is an increasing demand for Virtual Private Server (VPS) technology. It is becoming the number one hosting choice for businesses that experience very dynamic digital operations that peak and subside in a matter of hours or days.
For those who are new to the concept, a VPS is a virtual server dedicated to your business, but hosted on the cloud and managed by an underlying hypervisor that facilitates a portion of a physical server and associated computing resources to be allocated exclusively for a tenant. A VPS may be hosted and managed in a physical machine that also hosts other VPS and the entire ecosystem is made available on cloud by a cloud service provider or a hosting service provider.
This VPS can be used by businesses to host a variety of digital platforms. So why has this technology of VPS having so many takers today? Here are 5 benefits of VPS that make it a formidable choice for businesses of all kinds:
Investing in a dedicated (private) server infrastructure would take costs through the roof. For small and medium businesses, this is not a luxury they can focus on since IT budgets would have to be optimized. With virtual private servers, SMBs get access to all the benefits of a private server on an on-demand pricing model where they only pay for the resources utilized. This helps them keep costs down and save on capital and salary expenses that would have to be borne had they decided to build a dedicated server infrastructure on their own and hire staff to maintain it.
2. Instant Scalability
Just as with cost, a Virtual Private Server based service offers businesses the desired flexibility in scaling their server performance and resources on demand. For example, a peak shopping season would require an e-commerce business to increase their computing and storage bandwidth on their servers to accommodate large spikes in traffic. The traffic may subside within a few weeks or months and then there would only be a normal flow of traffic to their website. Hence, it is not advisable to buy expensive server power to meet the demand for just a short period of time. With VPS, you can keep aside the tension of having to scale your server infrastructure due to demand without worrying about yearly costs.
VPS service providers offer intuitive on-demand scalable packages for servers that allow you to subscribe for additional resources like bandwidth, storage, and computing power for limited periods to accommodate spikes in demand.
3. Reliability and Performance
The other option that has been popular with businesses for hosting their digital infrastructure was shared hosting. But this came with heavy reliability and performance issues. When the same infrastructure is shared by multiple businesses, spikes in traffic to other businesses can impact the availability of server resources to your business.
With VPS, this problem is solved easily as your dedicated virtual space and computing space in the physical machine is abstracted and made available to you exclusively and is independent of the workload other businesses may exert on the same hardware. Hence businesses relying on VPS to run their critical digital infrastructure can be assured of reliability, high performance, and continuous availability all through the year.
4. Customizable Configuration and Control
A shared hosting service does not offer businesses the flexibility to choose operational software on their server infrastructure. The configurations, operations control, software stack, etc. are all decided by the hosting service provider as they need to leverage the same machine for multiple businesses without any abstraction. This limits the freedom of hosting or operational technology for businesses in their digital platforms.
With VPS, businesses are given full freedom to choose from a variety of operational software, hosting environments, and other added software installation support capability to build an environment best fit for their digital systems.
5. Managed Services
We have mentioned earlier that VPS does not require you to hire dedicated technical specialists to handle your IT infrastructure. Service providers like InfinCE offer a managed service wherein their specialists and consultants will continuously monitor the machinery and computing resources and network traffic to enable a seamless experience for your digital ecosystem.
You can continue to focus on improving your business via digital rather than worrying about keeping the backbone of your digital platforms stable and available. You are also relieved from having to invest continuously in upgrading infrastructure and software required to manage a private server for your digital platforms. The service provider will continuously monitor emerging market trends, evaluate their feasibility and ROI and make investments to ensure that your business gets access to the most competent server resources available in the market at no extra capital cost.
As the world is continuously moving into a digital-first approach in every sector, SMBs need to have a firm grip on the digital ecosystem to keep their customers happy and satisfied. Having a fully integrated virtual digital backbone for your business with capabilities such as VPS is essential to ensure sustained growth. This is where InfinCE can be a game-changer. Get in touch with us to explore how your business can excel in the digital era with an all-in-one digital collaboration platform for all your needs.